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SAB Miller CEO admits ‘secular trend’ against big US beer brands
date:May 25, 2012
grew only 2%.


Crucial premium light sector


Asked whether the industry, and MillerCoors (SAB's JV with Molson Coors) in particular, could turn around the crucial premium light segment, Mackay acknowledged that big mainstream brands suffered during the recession, and that SAB Miller and rival AB InBev were addressing the problem.


In our case we have Miller Lite punch top can, theres the momentum behind the Coors Light aluminium pint [pictured] and various other innovations, he said.
SAB Mil

12/19 08:45