date:Nov 09, 2012
her words, two types of consumers, three kinds of drinks, and also a whole lot of competition both from Gatorade and Powerade and also products like Muscle Milk, Vitaminwater, and many others.
Sure, the nutrition products retailer has a strong heritage and reputation, which was one of the characteristics that made Shadow excited to work on the product development end, said Sam Jones, the companys co-founder. But that reputation for functionality and performance had to be visualized on a packag