date:May 24, 2012
enior food analyst at Mintel, said: While there are signs that pressure on consumer budgets is slightly easing, 2012 looks set to see the majority of adults remaining watchful and discerning when shopping.
Our research suggests that, on balance, consumers expect to buy more standard and value own-label foods while cutting back on brands.
Own-label food and drink sales reached 37bn last year, up by 24% since 2006. Over the same period, the wider market grew by 23%.
The market for own-label