date:Nov 01, 2012
ly on celebrity because hes wary of not having a product that could stand on its own.
We understand celebrity really well, Carter said. We know when its an advantage and when its a disadvantage. You cannot hide a bad product behind celebrity.
Instead, Carter is hoping that the brands striking design the 11.2 oz. aluminum bottles, imported from Europe, feature strong fruit-splash graphics and low calorie count will intersect with an ongoing move toward healthier beverages. The product is a 30