date:Oct 30, 2012
panded the price increases to seasonal sweets as well in 2012.
For the full year 2012, Hershey anticipates adjusted net earnings to increase 14%-15%, in the range of $3.22 to $3.25 a share, up from the estimate of 12% to 14% it projected in July 2012.
The company is seeking to boost its market share in the US through new product launches and holiday-themed chocolates, and is also planning to increase its sales in international markets such as China and India.
For the first nine months of 2012