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Customer satisfaction survey rates CSDs and beer
date:Oct 17, 2012
pt for more noncarbonated offerings like ready-to-drink teas, the major producers of CSDs are doing a good job of innovating to keep pace with changing preferences, the report states.

Overall, carbonated soft drink consumption declined 1 percent in 2011, but this has less to do with customer satisfaction than with a shift in consumer preference prompted by growing health concerns about sugary sodas, said Claes Fornell, ACSI founder and author of The Satisfied Customer: Winners and Losers in the

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