date:Sep 28, 2012
ported beer also saw an increase of 1.3% in 2011, and is projected to climb and consumer demand for premium products also increased.
Consumers are increasingly drawn to imports due to the wide variety of high-end products available, as consumers are trading back up to more premium brands.
The report pinpoints craft and import beers as the best growth opportunity for the industry.
We are looking to the craft segment to continue to spur growth in the beer industry, said Adam Rogers, the Bevera