date:Sep 28, 2012
Beer consumption in the US fell again last year as beer drinkers switched to wine and spirits, according to a new report.
Heightened competition from the wine and spirits categories, high unemployment rates among core consumers and a struggling economy are cited for the declines in the Beverage Information Group's 2012 Beer Handbook.
Overall, the beer industry lost 35.6 million 2.25 gallon cases a 1.3% decline to end the year at 2.787 billion cases.
New products such as flavoured vodkas, c