date:Jun 16, 2023
(INR 69,187 BN).
CCL CEO Praveen Jaipuriar said: Weve had tremendous success in developing a consumer brand proposition at home and welcome the opportunity to develop a similar approach in other markets by adopting and improving local brands. Percol is an exciting venture and a brand with undoubted favourable heritage.
In close cooperation with our UK sales marketing partner we will innovate, introduce new products, and focus on B2C and B2B marketing to realise value for our shareholders, emp