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AB InBev offsets falling beer sales with premiumization strategy
date:Mar 03, 2023
costs for brewing malt, 100% higher prices for pallets, 80% more for glass, and 70% increases in crown corks.

While beer historically has been a resilient consumer category, the higher prices in combination with generally high inflation may have a negative impact on beer consumption in some of our markets, particularly in Europe, concludes Carlsberg.

12/18 10:04