date:Oct 20, 2022
Pernod Ricard has signed an agreement for the acquisition of a majority shareholding of Co?digo 1530 Tequila, a range of Ultra-Premium and Prestige tequila. This new investment into the fast-growing agave category, mainly driven by the US market, complements the groups portfolio.
Founded in 2016 by Ron Snyder, Federico Vaughan and George Strait, the story of Co?digo 1530 tequila, produced in the Mexican state of Jalisco, is based on the transmission of an ancestral tequila recipe following Lo