date:Feb 09, 2022
s of pitahaya in 2021--of which 7,716,385 kilos are yellow pitahaya from Palora.
With this kind of growing production, an association was formed, the Association of Exotic Fruit Exporters Palora, in 2017. The association began with four members at that time. And as of today, we are 10 members of which we move the largest volume of fruit for export--we have the largest market share, says Ortega.
The goal of the association was to collaboratively focus its efforts on opening new markets as well