date:Jun 18, 2021
in countries such as New Zealand have previously been more focused on the European market than South/South-East Asian markets, their focus is now changing as part of a strategic shift toward the nearer markets of Asia. This has been as a direct result of the success of the Selective Market Supply Program (SMSP), which has provided exporters with some certainty and protection in these emerging and developing markets.
Working with global licensed Pink Lady exporters and key licensed Indian impor