date:Nov 22, 2019
a is significantly higher in specific countries, such as the US, where it reaches nearly 21 percent and in Australia, where it reaches over 40 percent, albeit from a tiny base. The UK not a traditional market for iced tea, with the majority of consumers still preferring to drink their tea hot has also seen high levels of interest, with kombucha accounting for over a third of iced tea launches. Penetration in Europe overall is slightly below the global figure on 8.8 percent, however.
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