date:Nov 14, 2019
Ireland-headquartered Kerry Group has released the findings from a comprehensive study on the plant-based movement in the US, which identifies five significant barriers to plant-based meat and recommendations on how to offset them. In a survey of over 500 consumers, Kerry studied participants attitudes, their at-home and out-of-home behavior, as well as future expectations from plant-based meat. Among its significant findings, the company underscores that consumer interest is high for expanded f