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General Mills achieving share gains in yogurt
date:Sep 10, 2012
ing 100 calorie Yoplait Greek offerings, expanded distribution of Mountain High yogurt, and the phased U.S. roll-out of Liberte, a Canadian yogurt brand. Additionally, several established products are getting a fresh look, including the addition of more fruit to original style Yoplait yogurt and changes to Yoplait Light, which now has only 90 calories per cup and carries the Weight Watchers endorsement.

The consumer directed marketing and advertising behind all this news is just beginning, said

12/22 22:08