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Background colour affects appeal of vegetables
date:Aug 22, 2019
. Scientists urge retailers to use this result to improve the performance of the vegetables.

Colour can therefore play an important part in the sales of fruit and vegetables. The Ga voor Kleur Lab (link to Dutch website) earlier researched which adjustments could improve the fruit and vegetable sales in supermarkets. The results of the Ga voor Kleur Lab were recently discussed in Dutch BNR radio show Wetenschap Vandaag.

12/22 20:24