date:May 30, 2019
plays a vital role in terms of value sales. These consumers are looking for higher quality IQF berries, so they can add it to their healthy smoothies. And they are ready to pay more for that quality. One can't get around the growing interest in a healthy lifestyle around the globe. To win these consumers over, berry processors will have to put their focus on using the most efficient technologies. It has never been more important than it is today. Svetlana Plotean, marketing manager for OctoFrost