date:Mar 11, 2019
ration of each cup, the NCA said.
Americans continue to mostly enjoy their coffee in the home, with at-home consumption accounting for 78 percent of the total. This is little changed from the previous year, but is down from 84 percent in 2012.
More respondents said they felt they were in a worse situation financially than they were six months ago (15 percent compared to 11 percent last year) which could take a toll on pricier out-of-home and gourmet consumption.
Rising negative perceptions of