date:Jan 07, 2019
s the infant formula market became more concentrated.
According to an independent dairy analyst, during this market integration, domestic manufacturers seized more opportunities by adjusting their channel policies, compared with foreign manufacturers. The active channel policy is competing for the market share in small and medium scale cities (estimated market size of 10-15 billion RMB). Therefore, the performance and market share of domestic brands increased significantly.
Compared with the r