date:Nov 30, 2018
protect consumer interests says the statement by FSSAI.
It is pertinent to mention here that many claims by the FBOs prove in contravention to the actual product offering and keeping in view of the mismatch the FSSAI has prescribed norms in various schedules of these regulations with related criteria, which shall guide the FBOs while dealing with claims and advertisements.
Several of the claims are permitted to be made by FBOs without the need for seeking prior approval from the food regula