date:Aug 30, 2012
ntrates with 37% of off-trade value sales in 2011, the research firm said, with Robinsons the strongest brand presence in all the major supermarkets, with the widest range of flavors and ranges.
However, in 2011, Euromonitor said that 70% of off-trade value sales came from just three flavors: orange, blackcurrant, blackcurrant and apple.
However, new flavors are likely to see acceptance among consumers over the forecast period [2011 to 2016], provided the products involved are of good quality