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59 percent of consumers believe natural products to be “healthy”
date:Sep 29, 2018
New research, commissioned by functional ingredients manufacturer BENEO, shows that consumers pay more attention to what is inside the products they are buying, than to either the products description or the brand name itself. This highlights the drive by consumers to make healthier choices and shows the continued importance of manufacturers offering cleaner label, product alternatives in their portfolios. The drive to all things natural continues unabated and when consumers were asked what char

12/24 18:22