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Coca-Cola enters kombucha category with acquisition of Australia's MOJO brand
date:Sep 20, 2018
ha is a growing niche within the beverage area. The market has experienced rapid growth post-2016, with a four-fold increase in product launches from 2013 to 2017, according to Innova Market Insights data.

Launched in 2010, Anthony Crabb, Co-founder and CEO of Organic Raw, has gone from creating MOJO in his home kitchen to producing one of Australias leading organic kombucha brands.

Coca-Cola is a total beverage company with massive intellectual capital, Crabb says. We can learn a lot about

12/23 20:58