date:Sep 14, 2018
ficacy.
As consumers gain more understanding in this space, it will be up to brands to decide whether they would like to simply have an additional marketing message, or whether to look into other ways of incorporating prebiotics in levels that are known to be more beneficial for their customers as a way of aligning their messaging and being a trustworthy source.
Which direction is product innovation going?
A number of emerging brands have put prebiotics at the forefront of their messages and