date:Sep 05, 2018
and monk fruit are rising in preference. Taxes on sugar-sweetened beverages, the U.S. Food Drug Administrations (FDA) proposed 2019 added sugar labeling requirement, and more educated consumers looking for new sweetener options is driving major change in the market.
As consumers shift away from artificial options, the usage rate of plant-based, high-intensity sweeteners continues to significantly increase, says Shaun Richmond, vice president of sales for North America and Global Accounts at La