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Digital marketing, social media connects consumers to beverage brands
date:Aug 16, 2018
platform, she continues. Finding a balance between these components will maximize the grasp of messaging among current and potential customers.

Social media concepts should encourage followers to participate in the brands journey, as its important to motivate them to engage with the content and product, Prez-Maiy says.

For instance, Sparkloft Media developed a campaign centered on motion-based social content showcasing fellow Portland-based wine spritzer company, Blossom Brothers. Sparkloft de

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