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Digital marketing, social media connects consumers to beverage brands
date:Aug 16, 2018
ting strategies for digital ads is now more important than ever, she adds.

Experts agree that the millennial population and the connected consumer go hand-in-hand. Persing notes that millennials now have the purchasing power, and the best place to reach millennials is through social media.

If brands wish to have that two-way conversation, they will need to continue to innovate their strategies to reach their consumers and engage with them. The best social media practices for brands are created

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