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Digital marketing, social media connects consumers to beverage brands
date:Aug 16, 2018
act with their brands on a day-to-day basis. Retailers can now create consistent experiences across display advertising, mobile apps and in-store visits, while business-to-business companies can engage with prospects at multiple levels of an organization via online events, email and content marketing, states the May Nielsen Insights.

A myriad of beverage brands continuously are rolling out social media promotions that leverage new product launches or campaigns. A rise in social media has made I

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