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Vestcom expands in-store marketing program with addition of USDA data
date:Aug 24, 2012
sections are the most shopped sections in the store, and increased nutrition communication is expected in these areas
Adding Fresh Perimeter USDA data to our healthyAisles database allows retailers to make healthy products easily identifiable, Buckley added.
With the new program, Retailers can integrate the USDA attribute information with pricing, incorporating the nutrition messaging in an easy-to-understand, eye-catching format placed at the shelf-edge.
The company noted that it will continuo

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