date:Aug 22, 2012
ication about fibre consumption guidelines directly on the products.
Survey findings indicated that under half (43%) of European active fibre consumers consider the lack of clear labelling to be a significant impediment to measure their daily fibre intake.
Food manufacturers must do more to market and promote fibre-rich products and their benefits. One key is to provide information important to active consumers, especially benefit explanations, consumption guidelines or label information,the S