date:Aug 01, 2017
e willing to pay more for foods with healthy attributes.
This consumer's desire to become healthier is a growth driver for manufacturers who better align their offerings to consumer needs and desires for healthier food and beverages. This also includes natural ingredients and the absence of artificial colourants, flavourings, and additives.
Executive vice-president of global professional services at Nielson Susan Dunn explains:There is a tremendous opportunity for food manufacturers and retail