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Snack market to reach ￡3.8bn despite ‘consumer myths’
date:Aug 15, 2012
er salt content than some types of bread. Crisps taste of salt so people think all crisps are saltier than bread.

Saturated fat

Similarly, consumers dont know that a 25g serving of crisps contains less than 1% of saturated fat.

The third myth slowing crisp sales was that consumers ignorance of their nutrient value.People focus on salt and saturated fats without realising that crisps also contain a high-levels of micro nutrients such asvitamin C,[and minerals]such as potassium and sodium.

Des

12/15 11:53