date:Aug 14, 2012
les brands down the most.
In June, the company launched a new line of value price cereals under its Good Morenings brand. It intends to extend line further over the next year, including the launches of Grape Nuts Fit, new Great Grains flavours and a chocolateier variety of Cocoa Pebbles.
Commodity worries
Posts profit margins slumped 60 basis points largely due to higher grain costs.
The company reaffirmed its outlook for fiscal 2012, expecting adjusted EBITA of between $200m and $210. Howev