date:Dec 10, 2015
Frozen foods of all kinds have been challenged in recent years as a result of the convergence of several trends. Chief among these trends is the growing demand for fresh products or, at least, fresher products in refrigerated rather than frozen form, according to market research Packaged Facts in the report, Frozen Foods in the U.S.: Hot Meals, Sides, and Snacks.
Many consumers have come to believe that only fresh foods offer real nutritional value. These consumers perceive frozen dinners as a