date:Dec 08, 2015
Consumer demand for fresh foods has limited the growth of the frozen foods market in recent years, according to a new report called Frozen Foods in the U.S.: Hot Meals, Sides, and Snacks from market research firm Packaged Facts.
Many consumers have come to believe that only fresh foods offer real nutritional value. These consumers perceive frozen dinners as a remnant of a past dining era in which these products were valued more for their convenience than their healthiness. Unfortunately, the fa