date:Aug 04, 2012
Allied Bakeries noted that as most shoppers are more likely to buy a product on impulse if it is price marked, the new packs will help convenience retailers boost bakery sales.
The new packs will be introduced for Sunblest Chocolate Chip Muffins, Sunblest Double Chocolate Muffins and Sunblest Fruited Scones.
Allied Bakeries category director Guy Shepherd said that price marked packs add value for the convenience retailer.
Not only do they help shoppers to easily identify the price of the item, m