date:Aug 27, 2014
Westons Cider is hoping to reinvigorate its flagship cider Stowford Press, giving the brand a new look which emphasises its place within the premium cider category.
The new packaging is an evolution rather than a revolution of the previous design and has been simplified and sharpened to better represent the brands mainstream positioning.
The new livery hopes to drive brand standout and create real differentiation against an extensive backdrop of mainstream cider brands.
The packaging has been