date:May 12, 2012
The Telegraph and Daily Mail had reported that the UK biscuit brand has been mulling over developing a milk chocolate product to resonate with the burgeoning consumer preference for sweeter foods.
Both reports detailed that Britain has a increasingly sweet tooth and such a product would be a big it.
However, a spokesperson from the PR agency representing McVities and Jaffa Cakes told BakeryandSnacks.com that whileit has been reported, it is a rumour.
McVities is not going to talk about its