date:Aug 06, 2014
changed at all. It has remained a consistent performer with little or no advertising support.
It remains the same bright, recognisable, appealing package that it was 15 years ago. And that has produced rewards for owners McVities, who have enjoyed ongoing sales success with the product. It has diversified flavours but kept the packaging consistent.
How many food brands can make the same claim? Think of a product, and then try to remember how it looked 15 years ago. Almost certainly it will ha