date:Jul 09, 2014
non-food prices were 3.4 percent lower, another record fall.
Fierce competition among grocers has driven food price inflation to record low levels and with some grocers having announced plans to keep prices down, consumers stand to benefit for a while to come, said BRC director-general Helen Dickinson.
British supermarkets have embarked on a widespread price cuts in the face of competition from German discounters, with mixed results. Last month, Tesco reported its largest drop in quarterly sa