date:Jul 07, 2014
ied foods and beverages by conducting a national survey. The survey queried 694 adults aged 18 to 80, with representative U.S. geographic and age and gender demographics.
Some of the more important findings were:
63% of consumers are looking for protein when choosing foods and beverages.
72% of consumers indicate the protein content of foods beverages is somewhat or very important
Consumers understand that not all protein sources are created equal
Consumers seek protein at all meal occasio