date:Jul 07, 2014
ave trialed coming from outside of the Jack Daniels trademark and aged 18 29.
Continuing to build buzz for the brand, Jack Daniels Tennessee Honey will be returning to the cinema this July through October, with the King Bee advert.
Driving awareness in key cities, a high-impact out-of-home campaign will include the brands underground adverts, branded taxis and backlit posters.
Advertising will also run across target print titles, accompanied by both a digital and mobile presence to keep the