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Japan's brewers quench summer thirst with canned cocktails as beer sales slide
date:Jul 04, 2014
ktails, like the cheapest beer-like drinks, fall into a low-tax category of Japan's complex liquor tax regime and can be priced far less than traditional tipples. This has helped them become the top introduction to alcohol among 20-somethings, according to a survey from brewer Suntory Holdings Ltd [SUNTH.UL].

In response to rising popularity, Suntory plans to release a record 23 canned cocktail labels from June to August versus 17 last year. Asahi Group Holdings launched a hot-seller in May, an

12/25 14:49