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Shearer’s finalizes purchase of Snyder’s-Lance private brands
date:Jul 02, 2014
you product capabilities of Baptistas demonstrates the companys execution of its strategic plan to become a differentiated branded company focused on consumer trends and demand.

The transactions are expected to allow Snyders-Lance to focus on its branded products by placing more resources to work on growth categories such as better-for-you and premium snacks. The growth categories will benefit from incremental new product innovation, category development and marketing investments, the company s

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