date:Jul 01, 2014
ore information about whats in it, said Jeff Swan, category marketing director, Milk at PURA.
Weve responded to our consumers and spent 12 months developing a new and specialised test that verifies the A1 and A2 protein composition of our milk. Of those proteins, our tests to date confirm that PURA milk naturally contains 50-70 percent A2 protein.
PURA is the first everyday milk brand to introduce testing like this, and as with the introduction of our permeate-free milk, we expect Australian c