date:Jun 17, 2014
Belvita Breakfast is revamping its single-bar range, with Belvita Duo Crunch Strawberry and Belvita Honey Nut replacing Belvita Yogurt Crunch and Belvita Milk Cereals.
The brand will be supported by a 7m marketing investment in 2014, including TV, out-of-home, digital and sampling activity, said Susan Nash, trade communications manager at brand owner Mondelēz International.
Belvita Honey Nut retails at 55p and Belvita Duo Crunch Strawberry at 62p.