date:Jun 13, 2014
s working. Were certainly performing ahead of Morrisons, Sainsburys and Tesco.
Asdas finance director Alex Russo said the groups Easter performance was ahead of the market.
He added that double digit growth on Easter lines was driven by a 12 per cent bigger shopping basket over the Spring holiday period.
Mr Clarke said that over 18 months ago Asda recognised the beginnings of a structural shift in the retail market namely the rise of the discounters. Asda has frozen prices on over 80 product