date:Jun 04, 2014
additional lines planned in the coming quarters and years.
To improve its digital presence, Krispy Kreme in May tapped VML, a Kansas City-based marketing agency, to help build brand engagement on a global scale.
We think enhancing our global presence through new and existing digital, social and interactive media channels is critical to worldwide customer engagement, and will help keep Krispy Kreme top of mind, Mr. Morgan said.
The chain also is focused on expanding its international footprin