date:May 26, 2014
The decision to redesign the packs comes after a successful year for the brand, which has seen the introduction of its Connoisseur Bars and a sponsorship with The Great British Bake Off at the BBC Good Food Show Winter.
Karen Crawford, Managing Director of Elizabeth Shaw, said:
We feel that we have been heading in a new direction in the past year, with the introduction of our new Flutes range and the Connoisseur Bars.
We wanted this to transpire throughout our Food Service offering too.
Th